My best performing content + breakdown

If you are new around here (welcome!) I do a weekly review of all my content on 𝕏.

Without further ado, here are the top 5 posts from the past week based on total engagement (likes + comments + impressions):

As I did last week, these are sorted by total engagement which is likes and comments.

These got a little less reach than the ones with just impressions, but I feel this hones in on the types of posts that a community could be built around.

So why did they work?

1. This one is a no brainer. This pic really captures my rugged good looks and boyish charm. And banjo. Next post.

2. Talking about adaptability within consistency hits on a common struggle: balancing persistence with flexibility. Offering practical, relatable, and applicable advice across various aspects of life, from lifting weights to posting content is relatable. It’s also motivational.

3. Clear actionable advice that solves a common problem usually works pretty well. I think this one hit better because of the visual element and tactical example. This kind of tweet also is easy to save for future reference.

4. Listicles always work. Especially lists about self-improvement, that are simple and actionable. This aligns with a large audience looking to improve their daily lives.

5. Calls for positivity and respect stands out. A lot of content online is negative. This aligns with the Optimal brand positive content and supporting mental resilience.

And that’s it!

Do you like these reviews? Let me know.

Cheers,

Swanagan